// berlin · ai-first rental platform

Housing.
Simplified.

bunt.haus aggregates every major listing site, personalises alerts, and helps renters go from search to signed lease — without the chaos.

→ arrows / space / swipe · F present · T theme · P pdf

Watercolor illustration of a Berlin residential street at night Watercolor illustration of a Berlin residential street by day
bunt.haus · May 202601 / 18
// 01 · what we do

One platform for the whole housing journey.

Bunthaus is an AI-driven housing startup, built to take the chaos out of finding and securing a home.

All-in-One Housing

From discovering listings to settling in, we cover every step of your housing journey in one seamless platform.

AI at the Core

We aggregate listings, deliver personalised notifications, and streamline the entire process — powered by cutting-edge AI.

Built for Renters & Buyers

We empower you to navigate a fragmented market and secure your ideal home, without the usual hassle.

bunt.haus02 / 18
// 02 · the problem

Berlin's rental market is broken.

01

Lengthy Search Times

Renters spend an average of 4 months searching for a 1–2 room apartment, and up to 12 months for a family-sized unit — with no guarantee of success.

02

Severe Shortage

A vacancy rate of just 1.5% and asking rents up 12% in 2024 — a significant, growing deficit with new construction far below what's needed.

03

Fragmented Marketplace

Searchers must monitor multiple marketplaces, with 354+ inquiries flooding each listing within hours. Missing one notification often means losing the apartment.

04

Lack of Personalisation

Traditional platforms show what's available, not what fits — resulting in irrelevant listings and more compromises for users.

Data derived from IfW Kiel GREIX 2025, ImmobilienScout24 Market Report 2024, IBB Wohnungsmarktbericht 2024, Berlin Hyp Housing Market Report 2025, and WG-Gesucht platform data.

bunt.haus03 / 18
// 03 · the product · try it

Build your dream apartment.

bunt.haus04 / 18
// 04 · under the hood

From listing to notification in minutes.

The Bunthaus Listing Discovery Pipeline runs continuously across every major marketplace.

Scout

Monitors marketplaces for new listings.

Crawler

Crawls and fetches the content of each listing.

Processor

Processes listings to extract specific filters, leveraging the latest in GenAI.

Notifier

Notifies Bunthaus users whose profiles match, cross-channel.

ImmoScout24KleinanzeigenWG-GesuchtTauschWohnung → Telegram→ WhatsApp→ Email
bunt.haus05 / 18
// 05 · market opportunity

A conservative, bottom-up funnel.

Active Monthly Searches 80,000–150,000
Start number calculated from search-duration factor per targeted audience group in Berlin.
Eligible Users 50,000–100,000
Only ~50–70% are truly "frustrated" enough to consider a paid tool.
Realistic Paying-Intent Pool 5,000–10,000
Only 10% of frustrated searchers actually convert to paid in this category.
Conservative Potential Subscribers 500–2,000
Targeting around 2–5% of the realistic pool to start with.

Market velocity: ~275,000 intra-city moves p.a. (7.2% of Berliners) + ~187,971 new arrivals (net in-migration) + ~40,000 new supply → 300,000–350,000 annual search starts. Benchmarked against early Wunderflats, Spotahome, and similar DE aggregators (~1–5k paying users in first 18 months).

bunt.haus06 / 18
// 06 · target audience

Two segments, ~80% of demand.

The market is concentrated in WG/Shared Room and Small Apartment seekers — the primary focus.

WG / Shared Room~1.5 month search
40%
Small Apartment (1–2 rm)~4 month search
35%
Family / Large (3+ rm)~12 month search
15%
Furnished / Temp. Expats~2 month search
5–10%
Luxury6+ month search
<5%

Data derived from IBB Wohnungsmarktbericht 2024, Amt für Statistik Berlin-Brandenburg, and Senat household projections.

bunt.haus07 / 18
// 07 · pricing strategy

Priced below every competitor.

Market Affordability

Price point optimized for the weighted average of Berlin's search personas.

LTV:CAC Alignment

A healthy LTV:CAC ratio based on real acquisition and retention data.

Scalable Infrastructure

Covers infrastructure costs and reaches profitability quickly.

Competitive Advantage

Priced lower than comparable tools in the market.

Free tier
€0
  • Basic search filter
  • Limited search results
  • Limited notifications
Pro tier
€17.99/mo
  • Full search functionality
  • Unlimited search results
  • Unlimited notifications
  • Access to perks

Optimized for the weighted average of Berlin's search personas, a healthy LTV/CAC ratio, infra cost coverage, and a price below every comparable competitor. See "Our Economics" for the live model behind this number.

bunt.haus08 / 18
// 08 · the acquisition engine

Berlin-first channels, engineered for efficiency.

01

Ad Channels

Focus on Berlin-specific Google Search and lifestyle discovery on Instagram.

02

Organic Word-of-Mouth

A 15% organic word-of-mouth lift on top of every paid channel.

03

The Efficiency

Optimized UI and reliable listings push conversion 3x faster than legacy sites.

Marketing budget — Google Search60%
Marketing budget — Meta / Instagram40%
+15% organic (WOM) uplift on top of paid acquisition

Sources: Statista 2026, JLL Berlin Housing Report, WordStream Real Estate Benchmarks.

bunt.haus09 / 18
// 09 · interactive · unit economics

Real Bunthaus math, live.

Cumulative P&L · month 12
€0
Blended CAC €27 → €27 Break-even: month —
0
Pro subs · M12
€0
Revenue · M12
€0
ARR run-rate

Fixed: CPL €2.70 · 15% organic k-factor · 10% free→Pro conversion · one-time costs €850 design + €200 admin · tech costs from the real infra cost model (single-market defaults). 3-month retention reflects comparable tools cutting average search time ~70%, offset by ~4 weeks of German bureaucratic lag. At these baseline settings, LTV:CAC ≈ 2.0x — below the classic 3x bar, shown honestly.

bunt.haus10 / 18
// 10 · interactive · market expansion

Beyond Berlin, the math compounds.

Combined ARR potential
€0
1.00x Berlin alone 0–0 paying-intent pool

ARR = each market's own researched realistic paying-intent pool × its own price × 12 — the figure our internal baseline research flags as "the number to use for valuation conversations," not any single city's ceiling TAM. Berlin & Hamburg & Frankfurt hold €17.99/mo; Munich tests its own €19/mo premium (higher local income supports it — see markets/munich.md). The pre-seed valuation is anchored to Berlin alone; Ring-2 expansion (already researched, not speculative) more than doubles the addressable ARR on top of it.

bunt.haus11 / 18
// 11 · roadmap

Three quarters to Go-To-Market.

Q2 2026 · α

Foundation

  • Alpha: internal development, testing & feedback
  • Roadmap: finalize strategy for the next 12 months
  • Investment: close pre-seed round
In Progress
Q3 2026 · β

Build & Validate

  • Ops & Legal: entity, contracts & compliance
  • Beta testing: close user group in Berlin
  • Marketing: creatives & setup
  • Partnerships: outreach & early LOI
Post-Seed
Q4 2026

Go-To-Market

  • GTM launch: public launch in Berlin
  • Marketing: campaigns to drive acquisition & revenue
  • User growth: amp up subscribers & activation
  • Infra scale: build the Explorer Agent for future growth
Ramp up & Scale
bunt.haus12 / 18
// 12 · vision

Beyond search — the full housing lifecycle.

bunt.haus the loop
bunt.haus13 / 18
// 13 · the ask

€50,000 seed round.

SAFE note. €1M valuation cap. 20% discount.

Marketing — paid acquisition on Google Search + Meta60%
Product — development, tooling & R&D30%
Legal & Ops — entity formation + accounting10%
bunt.haus14 / 18
// 14 · team

Meet the team.

CS

Chaker Saloumi

Chief Executive Officer (CEO)

JS

Jean-Marc Saad

Chief Technical Officer (CTO)

www.bunt.haus

bunt.haus15 / 18
// let's go

Let's build the future of housing together.

Website bunt.haus · E-mail bunthaus.de@gmail.com

Get in touch →

Full market & economics data →

bunt.haus16 / 18
// appendix

Supporting detail.

Additional context for anyone who wants to go deeper.

bunt.haus17 / 18
// appendix · competitive position

Real-time, AI-vetted, and cheaper.

Portals
ImmoScout24, Immowelt
Trackers
Rentslam, Stekkies
bunt.haus
Alert speed~ Minutes–hours✓ Real-time✓ Real-time
Sources✕ Own platform only✓ 100+ sites✓ Relevant / credible platforms
Accuracy~ Basic~ Manual✓ AI-vetted listings
Perks~ Platform-locked✕ No✓ Provided to all subscribers
Subscription price€20–30/mo€29–39/mo€15–18/mo

Bunthaus Pro is priced ~13% above Immobot.pro (the closest same-mechanism competitor) — a deliberate premium for instant, multi-channel delivery.

bunt.haus18 / 18